ABOUT HECCA
HOOPATLANTA is owned and managed by The Health Education & Communication Center of Atlanta (HECCA), a 501(c)(3) organization working to build awareness to improve health literacy and positively impact health outcomes. HECCA's primary focus, through outreach programs and events, is to inform, educate and empower the community and to advocate the programs and events that enable people to be more actively involved in their own health. We know that Georgians face a host of health challenges. At HECCA, we live and labor to improve the health of all Georgians, especially our youth, through education and events resulting in healthy, more informed communities.
HECCA's mission is to promote, aid and encourage the health and well-being of the people of Georgia through the media, educational seminars, event experiences and endeavors of every kind and description, alone or in cooperation with other organizations or agencies. Partnership is central to our mission. Improving the health and health care of Georgians is a worthy vision, but one that only can be realized by working with other organizations with the same mission.
ABOUT fA Media Group
HOOPATLANTA is produced by fA Media Group, a full service marketing company based in Atlanta, GA. At fA Media Group we work with organizations, both large and small, to evaluate their present situations and create a cohesive communication strategy for today's empowered consumer. We develop winning business strategies and provide the marketing horsepower required to produce clear, measurable and recognizable results that evoke action. Merely changing perceptions is not enough. Each solution is tailored to our client's needs, and involves a unique blend of integrated marketing tools and concepts. We specialize in providing services for organizations seeking to launch, grow or reinvent themselves.
Our team has honed their skills by serving an outstanding client roster that includes successful brands like RelayHealth (McKesson), Converse, Hartsfield-Jackson Atlanta International Airport, Boost Mobile and Blue Cross Blue Shield. We've won the trust of our clients by developing a deep knowledge of their businesses, thinking strategically and helping shape influence through our broad range of talent, knowledge and combined 25 years of experience.
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